Invited to speak at the New Business Models Conference in Sofia (Bulgaria), from 27-28 June, LGI presented its latest research on the ever-evolving business models in the car sharing market. The business models research is part of LGI’s work for the project STARS (Shared mobility opporTunities And challenges foR European citieS), a Horizon 2020 project funded by the European Commission. The business models research is part of
An analysis of car sharing business models in Europe was carried out as part of the STARS project. The final report will be available for download in the months to come on the STARS website. Initial results reveal five basic types, but a huge diversity of interpretations. Despite mixed strengths and weaknesses, as well large differences in the scale and